Centering On The Customer is a compass for finding True North. It's a Power Kit for Miro, complete with beautiful templates and inline video all packed inside one workspace.
Do it all in Miro. Get all the tools and the knowhow in one collaborative workspace. Capture customer values with stunning visuals and map their jobs, pains and gains. Find your bearings and journey toward a customer-centered experience.
It's possible to go in a thousand different directions. Steve Jobs once said, ‘You’ve got to start with the customer experience and work backwards to the technology.’ He was right. What we need is aim. We need a reference point that lets us clearly see where we are, which way we're facing, and which way we're heading.
It's all here—the gear, the supplies, your team, and the help. Here's a quick rundown.
There's no reason why a useful tool can't look great. You and your team will love using the intuitive, drag-and-drop canvas to create a final, stunning presentation. What's more, you can customize it all to align with the style of your brand: colors, typography, and imagery. Use your branded presentation to reinforce your decisions and build consensus.
An impressive visual map will help you gauge whether key features have enough appeal to succeed. You can detect if customers do actually care about your message. You can visualize their greatest hopes and annoyances. This kit gives you a solid core for all your decision making.
This is a better-than-anything-out-there toolkit made for team players who build customer-centric experiences.
If we can't see and understand what customers are thinking, we simply can't design a winning experience.
Everything we create devolves into patchwork. Band aids. It's hard to identify exactly why conversion, engagement and adoption are low.
Here's the thing: The customer is the center. Pet ideas can't be the center. The customer is the center. Internal opinion can't be the center. The customer is the center. This is really great news, because when the customer is the center, everyone wins. Customers will let you know it by rewarding your business with loyalty. You'll see it in the NPS score and it'll show up in the bottom line.
This kit contains the finest methods and tools that I've come across for creating a customer-centered experience. It will help you create and maintain focus where it counts. I know the difference it can make and I'm honored to share it with you.
No matter what stage you're in, now is the time to align. Are you just starting out with and idea? Start off strong with the customer at the center. Are you struggling with low engagement, and low conversion? Discover the misalignment and build around real wants and needs.
Great things are best built together. With this Power Kit, you can invite your team and work together in real time inside one zoomable canvas.
